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Butora “Boo-tore-ah”, meaning persistence and determination, is a Korean climbing company that is gaining popularity among climbers and boulders for its “go for it” mentality. The company was born from fellow climbers who were tired of their climbing shoes wearing out after one season. Climbers have accepted the norm for far too long and it’s time to change. Best known for their impact in the climbing shoe scene, designing shoes that complement the personality of all climbers from comfort, strength, performance, durability and precision, and not pain. You’ll find spectacular comfort in all round shoes, the best value for performance shoes, and hard wear durability across approach shoes.